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Model seated on a dark wooden chair wearing a yellow ribbed turtleneck sweater and brown trousers against a concrete floor.

Helmut Lang Helmut Lang F/W 2026 Campaign I 2026

About

A model is seated on a dark wooden chair in a studio setting with a concrete floor, captured for the Helmut Lang F/W 2026 Campaign I. The subject wears a pale yellow ribbed turtleneck sweater paired with brown trousers and dark leather boots. Natural light illuminates the scene, highlighting the textures of the knitwear and the surrounding architectural surfaces. The composition presents a direct, seated pose with a calm expression.

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Background

Concrete Texture

Context

Advertising Campaign