HOLLYMACARONI.COM, Production,

Description

This commercial video for Heineken titled The Heineken Smootheriser opens with a cinematic shot of a fresh pint of beer on a wooden bar counter inside a warm, ambient pub setting. The sequence transitions into macro close-up shots of golden liquid droplets and fluid dynamics against softly blurred backgrounds, highlighting natural ingredients. Production was handled by Soldats and HOLLYMACARONI.COM with creative direction from Le Pub Singapore, post-production by 1to1 Paris and Ravages, PR by DeVries Global, and sound design by Neon Sound.

Style

Horizontal, Cinematic, Warm, Clean

Techniques

Slow motion

Industries

Alcoholic Beverages

Color

Background

Bar

Context

TVC / TV Commercial