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Brand
Ro
ProjectHealthier on Ro Serena Williams Super Bowl

Young Hero,

Associated creatives

Modern Post
Modern Post
Young Hero
Young HeroProduction
Framestore - New York
Framestore - New YorkPost Production / VFX
Squeak E. Clean
Squeak E. CleanMusic / Sound
Ethos Studio
Ethos StudioPost Production / VFX

Tags

serena williamsserena williams in athletic outfitserena williams standinglight blue athletic toppleated skirtwhite sneakers

Description

Tennis icon Serena Williams stars in this commercial spot for telehealth brand Ro, titled Healthier on Ro. The video features Serena in a light blue athletic outfit, moving through a minimalist curved studio set while demonstrating health tracking apps, medical options, and wellness support. Clean lighting and digital UI overlays complement the blue color grading throughout the production.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Enterprise & B2B Software

Color

Pure White (50%)
Powder Blue (50%)

Background

Set-dressed

Context

TVC / TV Commercial