BrandHART
ProjectBrand Identity

HART Brand Identity 2019
Associated creatives
Tags
Description
An open magazine spread is photographed from a high angle against a clean white background, showcasing bold typography and structured layout design. The left page features a graphic architectural detail alongside structured text columns, framed by a vibrant yellow border strip. The right page displays bold sans-serif headings including 'BelgianArtPrize' and 'Jacqueline Mesmaeker' in high-contrast black ink. The design embodies clean minimalist principles with generous negative space and precise typographic hierarchy. Created as part of the Brand Identity project for HART by Vrints-Kolsteren.
Style
Editorial, Horizontal, Minimalist
Techniques
Typography, Screen print / silkscreen
Industries
Magazines
Color
Pure White (70%)
Golden Yellow (20%)
Jet Black (10%)
Background
White Seamless
Context
Editorial