BrandLaPointe
ProjectH25 Marketing Shoot

LaPointe H25 Marketing Shoot 2024
Associated creatives
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Description
A full shot features a Black woman standing on a city street wearing a fashionable, flowing white dress and matching pants. The dress is embellished with large, white feathers along the sleeves. She poses confidently, looking directly at the camera. The background includes a Penske truck, suggesting an urban setting. The city street is grey with crosswalk markings. The lighting is diffused, providing soft shadows and highlights, emphasizing the textures of the dress and feathers. The color palette is mainly neutral with the white outfit contrasting against the cooler tones of the street and the yellow Penske truck.