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  • ·Gucci Valigeria Ad Campaign featuring Ni Ni at airport
BrandGucci
Project'Valigeria' Ad Campaign
Ni Ni walking through an airport terminal carrying Gucci luggage and wearing a grey cardigan and dark skirt

Jeremy Z. Qin, Director,

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Jeremy Z. Qin
Jeremy Z. QinDirector
Anthony Seklaoui
Anthony SeklaouiPhotographer
Ni Ni and Chang Chen
Ni Ni and Chang ChenModels
Alastair McKimm
Alastair McKimmStylist
Riccardo Zanola
Riccardo ZanolaArt Director
“Sims 2” by Coco and Clair Clair
“Sims 2” by Coco and Clair Clair

Tags

ni ni walking in airportni niwoman walking in airportgucci luggagewheeled luggagetravel baggrey cardigandark skirtblack loaferswhite socksdark sunglasses

Description

This image from the Gucci Valigeria ad campaign, photographed by Anthony Seklaoui with art direction by Riccardo Zanola and styling by Alastair McKimm, features actress Ni Ni walking through an airport terminal. She wears a fitted grey cardigan, a dark skirt, white socks, loafers, and dark sunglasses, while pulling monogrammed Gucci wheeled luggage and carrying a travel bag and a tan coat over her arm. The background shows a bustling transit hub with large arched windows and other travelers blurred in the distance. The lighting is bright and natural, capturing a candid, editorial travel moment.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Jet Black (30%)
Light Grey (30%)
Pure White (20%)

Background

Transport Hub

Context

Advertising Campaign