BrandGucci
Project'Valigeria' Ad Campaign

Gucci 'Valigeria' Ad Campaign 2024
Associated creatives
Tags
Description
A man sits on a brown airport terminal chair, partially covering his mouth with his hand while looking toward the camera. He wears a tan trench coat over a white button-down shirt and loose-fitting blue jeans with raw hems. He is paired with black loafers featuring metal horsebit details. Three distinct travel bags are positioned around him: a large monogrammed suitcase with red and blue stripes, a structured monogrammed duffel bag, and a bright blue leather bag. The setting is an indoor airport terminal with neutral gray flooring and signage in the background.
Style
Lifestyle, Commercial
Techniques
Natural light, Studio strobe
Industries
Bags & Accessories



