BrandGucci
ProjectSpring 2024 Digital Campaign

Lucia Pieroni, Make-up Artist,
Associated creatives
Tags
Description
This portrait from the Gucci Spring 2024 Digital Campaign, photographed by David Sims with art direction by Riccardo Zanola, features a model posed against a clean white background. The model wears black shorts and carries a dark red leather shoulder bag across the torso, complemented by dark wet-look hair and round tortoiseshell earrings. Large white transparent typography reading Gucci overlays the composition.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Burgundy (50%)
Background
White Seamless
Context
Advertising Campaign






