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  • ·Gucci Monte Carlo Second Chapter 2026 Ad Campaign
BrandGucci
Project'Gucci Monte Carlo Second Chapter' 2026 Ad Campaign
A blonde model wearing sunglasses and a black floral dress carries a large Gucci floral tote bag outside a white Mediterranean villa.

and Samuel Watson, Models,

Associated creatives

Demna
DemnaGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Mark Seliger
Mark SeligerPhotographer
Marcell Rev
Marcell RevVideographer
Tian Xi Wei
Tian Xi WeiModels
Amelia Gray
Amelia GrayModels
Anok Yai
Anok YaiModels
Elisabetta Dessy
Elisabetta DessyModels
Emma Koch
Emma KochModels
Kayako Higuchi
Kayako HiguchiModels
Felix Friedman
Felix FriedmanModels
Ibrahima Kane
Ibrahima KaneModels
and Samuel Watson
and Samuel WatsonModels
Marie Chaix
Marie ChaixStylist
Anthony Turner
Anthony TurnerHair
Sam Visser
Sam VisserMakeup
Elena Stepaniuk and Elisa Grieco
Elena Stepaniuk and Elisa GriecoManicurist
Jussi Vuorenlehto and Piergiorgio Del Moro
Jussi Vuorenlehto and Piergiorgio Del MoroCasting Director

Tags

blonde woman standing

Description

A blonde woman with her hair pulled back wears large, dark-tinted sunglasses while standing in front of an ornate, white multi-story Mediterranean villa. She is dressed in a black, long-sleeved floral-patterned dress with a pleated skirt. Slung over her shoulder is a large, white-based tote bag decorated with a vibrant floral print and a signature red and green web stripe. She wears black pointed-toe heels with gold-toned hardware details. The scene is captured in clear, natural daylight with crisp shadows, suggesting a high-end luxury fashion editorial setting.

Style

Editorial, Lifestyle

Techniques

Natural light

Industries

Luxury Fashion Houses