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ProjectGucci Monte Carlo 2026 Campaign

Model Amelia Gray posing in black swimwear and heels with a floral Gucci shoulder bag against an ocean horizon.

Samuel Watson,

Associated creatives

Riccardo Zanola

Mark SeligerPhotographer

Marie ChaixFashion Editor/Stylist

Anthony TurnerHair Stylist

Sam VisserMakeup Artist

Jussi VuorenlehtoCasting Director

Piergiorgio Del MoroCasting Director

Marcell RevDirector of Photography

Amelia GrayModel

Angelina KendallModel

Elisabetta Dessy

Elisabetta DessyModel

Ibrahima KaneModel

Jake HodderModel

Kayako HiguchiModel

Samuel WatsonModel

Tags

amelia gray amelia gray gucci woman in black bodysuit black bodysuit floral shoulder bag floral handbag black stiletto heels black high heels pointed toe pumps

Description

Amelia Gray kneels in shallow, reflective water overlooking a deep blue open sea for the Gucci Monte Carlo 2026 Campaign photographed by Mark Seliger. She wears a form-fitting black halterneck playsuit paired with sheer black tights and pointed black stiletto heels. Resting over her right shoulder is a compact black Gucci shoulder bag embroidered with vibrant multicolored florals. The large white Gucci logo is superimposed across the center of the frame against the azure Mediterranean waters.

Style

Vertical, Commercial, Sensual, Polished

Techniques

Hard Light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Commercial Kitchen, Ocean

Context

Advertising Campaign