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  • ·Gucci Holiday 2023 Green Coat Campaign Portrait
BrandGucci
ProjectHoliday 2023 Ad Campaign
Model with long brown hair wearing a green fluffy coat against a textured grey wall for Gucci Holiday 2023

Gucci Holiday 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev 
Marcell Rev Director
Alastair McKimm
Alastair McKimmStylist
Benjamin Muller
Benjamin MullerHair
Sam Visser
Sam VisserMakeup
“I Feel Love” written by Pete Bellotte
“I Feel Love” written by Pete Bellotte
Giorgio Moroder
Giorgio Moroder
and Donna Summer
and Donna Summer
performed by Sam Smith
performed by Sam Smith

Tags

woman in green coatgreen coatfluffy coatmint green coatwoman with long brown hairlong brown hairwoman portrait

Description

This portrait from the Gucci Holiday 2023 ad campaign features a model with long, flowing brown hair wearing a prominent mint green fluffy coat. The subject stands against a neutral textured grey wall with visible paneling lines. The composition captures the upper body with direct frontal framing under soft lighting. The styling by Alastair McKimm emphasizes the tactile texture of the outerwear piece.

Style

Vertical, Commercial, Tactile

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Mint (70%)

Background

Concrete Texture

Context

Advertising Campaign