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ProjectHoliday 2023 Ad Campaign
Model wearing a dark blue coat, matching beanie, and patterned blue scarf in an interior setting for Gucci Holiday 2023

Holiday 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev 
Marcell Rev Director
Alastair McKimm
Alastair McKimmStylist
Benjamin Muller
Benjamin MullerHair
Sam Visser
Sam VisserMakeup
“I Feel Love” written by Pete Bellotte
“I Feel Love” written by Pete Bellotte
Giorgio Moroder
Giorgio Moroder
and Donna Summer
and Donna Summer
performed by Sam Smith
performed by Sam Smith

Tags

man in blue coatblue coatnavy blue coatman in beanieknit beanieblue beanieblue scarfpatterned scarf

Description

A portrait from the Gucci Holiday 2023 ad campaign, photographed by Anthony Seklaoui with creative direction by Sabato De Sarno. The subject wears a dark navy blue double-breasted coat paired with a matching knit beanie and a patterned blue scarf wrapped around the neck. The interior setting features a dimly lit background with architectural framing visible through doorways. The styling is managed by Alastair McKimm, with hair by Benjamin Muller and makeup by Sam Visser.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Navy (60%)
Sky Blue (40%)

Background

Living Room

Context

Advertising Campaign