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Brand
Gucci
ProjectHoliday 2023 Ad Campaign
Close-up of two seated women showcasing a Gucci monogram handbag and black platform loafers for Holiday 2023

Gucci Holiday 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev 
Marcell Rev Director
Alastair McKimm
Alastair McKimmStylist
Benjamin Muller
Benjamin MullerHair
Sam Visser
Sam VisserMakeup
“I Feel Love” written by Pete Bellotte
“I Feel Love” written by Pete Bellotte
Giorgio Moroder
Giorgio Moroder
and Donna Summer
and Donna Summer
performed by Sam Smith
performed by Sam Smith

Tags

gucci monogram handbagmonogram handbaggucci handbaghandbagblack platform loafersplatform loafersblack loafersloaferstwo women seatedtwo women

Description

This commercial image from the Gucci Holiday 2023 ad campaign features a close-up composition focusing on two models seated together on dark leather seating against a red background. The woman on the left wears a vibrant red garment and gold strappy high heels, holding a Gucci monogram shoulder bag with a chain strap. The woman on the right wears light blue jeans and black platform loafers with metallic horsebit hardware. Photographed by Anthony Seklaoui with styling by Alastair McKimm under creative direction by Sabato De Sarno.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Jet Black (40%)
Crimson (30%)
Beige (30%)

Background

Set-dressed

Context

Advertising Campaign