Logo
  • Home
  • ·Media
  • ·Gucci Guccicore man dancing in black suit video
Brand
ProjectGuccicore

Gucci Guccicore 2026

Associated creatives

Tags

Description

This video for Gucci under the project Guccicore features an adult man dancing energetically on a city street. He wears a tailored black suit over a light shirt with a tie. The background displays urban architecture with multi-story buildings and parked cars lining the thoroughfare. Natural light illuminates the outdoor setting as the subject performs fluid dance movements. The creative direction is led by Demna Gvasalia and Robert Longo, with casting by DM Casting.