Gucci Fall / Winter 2016 2025

Description

This video piece captures a stylized campaign narrative for Gucci Fall/Winter 2016, directed by Glen Luchford. The sequence opens indoors with a group of eccentric young people gathered in a dimly lit room, playfully blowing soap bubbles and interacting casually. The styling features eclectic, retro-infused apparel with vibrant prints and eyewear. Later, the group moves outside into the night, approaching a brightly illuminated and decorated truck before driving off into the urban evening.