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ProjectEyewear Fall 2024 Ad Campaign
Close-up portrait of a woman wearing tortoiseshell oval eyewear with gold hardware against a plain white background

Eyewear Fall 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola 
Riccardo Zanola 
Mario Sorrenti
Mario SorrentiPhotographer
Abbey Lee
Abbey LeeModels
George Barnett
George BarnettModels
 He Cong and Liya Kebede
 He Cong and Liya KebedeModels
Suzanne Koller
Suzanne KollerStylist
Piergiorgio Del Moro and Samuel Ellis Scheinman
Piergiorgio Del Moro and Samuel Ellis ScheinmanCasting Directors

Tags

woman wearing tortoiseshell eyeweartortoiseshell eyewearoval eyeweargucci eyewearwoman portraitoptical frames

Description

This close-up portrait from the Gucci Eyewear Fall 2024 ad campaign features a model wearing oval tortoiseshell optical frames adorned with prominent gold hardware at the temples. The model has wet-styled hair falling around the face and a neutral expression. The composition utilizes a tight crop against a clean, neutral studio background with soft, diffused lighting highlighting the textures of the eyewear and skin.

Style

Horizontal, Commercial, Cinematic, Clean

Techniques

Soft Light

Industries

Eyewear

Background

White Seamless

Context

Advertising Campaign