BrandFord
ProjectRoad to Recovery
GTB, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The scene opens in a doctor's office, where two women are present with a doctor. One of the women, who appears to be middle-aged, has a knee brace on. The scene transitions to a blue Ford Escape driving down a street. A young woman and an older woman are seen removing a large box labeled 'Elliptical Trainer' from the SUV. They are then seen exercising, with the younger woman dancing and guiding the older woman. Additional scenes show the women taking workout equipment, such as kettle bells and a green yoga ball, from the car. The older woman is later shown using the elliptical trainer. The final shot displays the women dancing outdoors, backlit by the sun.