Grey NYC, Agency / Creative,

Description

This advertisement features hockey goalie Henrik Lundqvist on an ice rink. The lighting is dark with a spotlight on the goalie. He is wearing full protective gear including a mask, shoulder pads, and leg pads. A hockey net stands behind him. A computer-generated rhino appears to be charging at the goalie. The rhino shatters into small puck-like pieces upon impact. Text promoting Advil is also visible.