Grey NYC, Agency / Creative,

Description

An advertisement featuring Henrik Lundqvist, an NHL goalie, promoting Fast-Acting Advil. Lundqvist is shown wearing his goalie equipment, including a mask, and holding a hockey stick while standing on the ice rink under a spotlight, with a dark background. The ad shows a CGI rhino charging towards Lundqvist on the ice. The Advil logo and product packaging are displayed in the image. The overall mood is action-oriented and dramatic, with a focus on the intensity of professional sports.