Graff "Galaxia" Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A fair-haired woman is reclined on a textured, dark sand surface in this high-fashion advertising campaign. She is wearing a minimalist black dress with a halter neckline, which serves as a canvas for a suite of fine jewelry featuring vibrant red rubies and brilliant white diamonds. The set includes a prominent necklace, dangling earrings, a delicate bracelet on her right wrist, and rings on her fingers, all featuring matching gemstone designs. The lighting is low-key and dramatic, cast in deep emerald and seafoam tones, creating a moody and ethereal atmosphere. The model gazes directly at the camera with a neutral, poised expression as her hair blows gently across her shoulders. The composition is clean, centered around the interplay between the deep, dark background and the high-contrast sparkle of the jewelry.
Style
Editorial, Commercial, Cinematic
Techniques
Low-key / chiaroscuro
Industries
Jewellery