Brand
ProjectGraff F/W '25 Campaign

Graff Graff F/W '25 Campaign 2025
Associated creatives
Tags
Description
This close-up portrait from the Graff F/W '25 campaign features model Emm Arruda wearing an elaborate diamond necklace and matching earrings against a dark green textured background. Photographed by Boo George, the shot employs soft, directional lighting that highlights the intricate details of the high-end jewellery pieces and the subject's dark top. The composition focuses intimately on the subject, emphasizing luxury craftsmanship and elegant styling.
Style
Vertical, Commercial, Clean, Polished
Techniques
Soft Light
Industries
Jewellery
Color
Jet Black (100%)
Background
Metal Texture
Context
Advertising Campaign