Brand
ProjectSpirit
ANA Projects, Post Production / VFX,
Associated creatives
Tags
Description
A promotional brand video for Graduate Hotels titled Spirit, showcasing a marching band in green uniforms with white gloves preparing and interacting in a hotel setting. The video transitions through various university locations, collegiate map graphics, and curated hotel interiors featuring eclectic decor, wood paneling, and vintage photography. Close-up shots capture the detailing of green marching band jackets with silver braiding and the letter G on sleeves. The visual narrative celebrates school spirit and alumni connection across multiple property locations.
Style
Vertical, Cinematic, Retro
Industries
Hotels
Color
Forest Green (70%)
Pure White (30%)
Background
Hotel Lobby
Context
Brand Film / Corporate Video