BrandGoogle Zoo
ProjectBrand Identity

Google Zoo Brand Identity 2018
Associated creatives
Tags
Description
This high-angle, studio-captured image displays a set of four business cards for Google Zoo organized in a clean 2x2 grid. The two cards on the left feature a stark matte black background with the brand name in white sans-serif typography and a geometric logo composed of a triangle and two circles. The two cards on the right provide contact information for Matty Burton and Nadine Rimmer, printed in red and yellow ink respectively on lighter, pastel-toned card stock. These cards also incorporate white circular and triangular motifs that overlap the text. The overall composition is symmetrical and minimalist, reflecting a modern corporate visual identity.
Style
Commercial, Corporate
Techniques
Typography
Industries
Apps & Digital Platforms