Benjamin Gay, Creative Director, Sydney

Description

This commercial image for the Goodman automotive project captures a male mechanic performing a vehicle inspection under a raised car in a professional workshop environment. The technician wears safety glasses and a dark polo shirt while holding a diagnostic inspection light and tablet device. Chris Sisarich photographs the subject from a low angle, emphasizing the detailed view of the car chassis and wheel assembly. The lighting is bright and clean, highlighting the technical nature of the automotive maintenance work.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Mass Market Automotive

Color

Background

Garage

Context

Advertising Campaign