Brand
ProjectTravis Scott x Air Jordan 1s

GOAT Travis Scott x Air Jordan 1s 2024
Associated creatives
Tags
Description
A top-down monochrome photograph capturing a single Travis Scott x Air Jordan 1 Low sneaker positioned vertically on a textured concrete surface. Direct, sharp lighting produces a pronounced shadow extending to the right, outlining the shoe's distinct silhouette. The shoe highlights layered leather panels, perforated toe box detailing, and tied laces with the visible Nike Air tongue branding. Created for GOAT's Travis Scott x Air Jordan 1s project with photography by Pablo Escudero.
Style
Vertical, Commercial, Monochrome, Minimalist
Techniques
Hard Light
Industries
Footwear
Color
Off-Black (40%)
Off-White (30%)
Medium Grey (30%)
Background
Sports Venue, Concrete Texture
Context
Advertising Campaign