Glossier Lash Slick Movie 2023

About

The video project titled Lash Slick Movie for Glossier blends live-action vignettes with vibrant anime-style sequences to showcase the long-lasting performance of mascara. Various characters experience emotional moments, phone calls, and outdoor scenes while demonstrating the product's resistance to tears and water. The editing shifts between cinematic black-and-white close-ups, domestic interiors, and illustrated seaside backdrops. Golden Projects handled production for the campaign, emphasizing versatility and everyday resilience.