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Brand
Gentle Monster
ProjectSpring 2024 Ad Campaign
Model wearing futuristic white sunglasses and metallic boots in an ad campaign by Elizaveta Porodina for Gentle Monster

Gentle Monster Spring 2024 Ad Campaign 2024

Associated creatives

Elizaveta Porodina 
Elizaveta Porodina Photographer
Bo Exters and Nyaeuth Riam
Bo Exters and Nyaeuth RiamModels
Tim Heyduck
Tim HeyduckStylist
Pierre Saint Sever
Pierre Saint SeverHair
Patrick Glatthaar
Patrick GlatthaarMakeup
Lisa Mard
Lisa MardManicurist

Tags

black woman in sunglassesblack womanwoman in sunglasseswhite sunglassesfuturistic sunglassessunglasses

Description

This striking commercial image from the Gentle Monster Spring 2024 ad campaign was photographed by Elizaveta Porodina with styling by Tim Heyduck. The composition features a Black woman modeling futuristic white sunglasses and glossy metallic garments against a diffuse, atmospheric background. Her red-highlighted hair streams outward as she poses dynamically in the frame. The lighting creates high-contrast highlights across her form and the reflective surfaces of her attire.

Style

Vertical, Commercial, Clean, Futuristic

Techniques

Low-key / chiaroscuro

Industries

Eyewear

Color

Jet Black (50%)
Pure White (30%)
Crimson (20%)

Background

Gradient

Context

Advertising Campaign