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This black and white campaign video, directed by Catie Allen in Sydney, opens with dramatic shots of powerful ocean waves crashing against dark, rocky cliffs and displays the title text Gentle Habits. The sequence transitions through intimate close-ups of a woman's eyes, a hooded figure near the water, and serene underwater footage of swimming and floating. Natural sunlight filters through the water surface, creating shimmering light patterns and lens flares. The monochromatic palette shifts briefly into warm natural tones as the video concludes with a figure floating peacefully in the sea at sunset.