Brand
ProjectGenetic Select
Team One, Agency / Creative,
Associated creatives
Tags
Description
This commercial video for Lexus, titled Genetic Select and produced by Team One, features a red-haired woman interacting with a man in a blue suit inside a sleek showroom. The scene transitions to modern office corridors displaying digital graphics and infographics. The video highlights themes of personalization and innovation with clean lighting and polished interior settings. The presentation flows through various professional environments and data visualisations.
Style
Horizontal, Commercial
Industries
Luxury Automotive
Color
Navy (50%)
Pure White (50%)
Background
Showroom
Context
TVC / TV Commercial