Derek Johnson, Consultancy,
Associated creatives
Tags
Description
This commercial video for the Garnier Fructis Hair Filler project features a diverse group of young models displaying various hair textures and styles, including long black, blonde, and curly dark hair. The models pose dynamically against a clean, bright white tiled studio background with measurement markings. The lighting is bright and even, accentuating the sleekness and volume of the hair. Production was managed by Obvious and Derek Johnson, with creative agency input from Publicis Conseil and post-production by Prodigious.
Style
Vertical, Commercial, Clean
Industries
Haircare
Color
Jet Black (50%)
Pure White (50%)
Background
White Seamless
Context
Advertising Campaign, TVC / TV Commercial