Brand
ProjectGapStudio Fall 2025 Campaign

Recine, Hair Stylist,
Associated creatives
Tags
Description
Gwyneth Paltrow and her daughter Apple Martin pose closely together in a black and white portrait for the GapStudio Fall 2025 campaign. Paltrow is dressed in a dark button-down shirt with her arms crossed, looking directly into the camera with loose, center-parted hair. Apple Martin rests her chin near Paltrow's shoulder, wearing a lighter tone button-up shirt and resting her hand gently on her mother's shoulder. The composition features soft studio lighting against a clean seamless backdrop, completed with the white GapStudio logo overlay.
Style
Vertical, Commercial, Monochrome, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Jet Black (50%)
Medium Grey (30%)
Background
Grey Seamless
Context
Advertising Campaign





