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Man wearing a red plaid jacket seated on a brown leather sofa for Gant FW24 Menswear.

Gant Gant FW24 Menswear 2024

Associated creatives

Tags

Description

Gant FW24 Menswear campaign imagery featuring a male model seated on a brown leather sofa. He wears a heavy red, white, and tan plaid jacket with a cream shearling collar over a white sweater and corduroy trousers. A basketball rests near his hand on the floor. The setting features a textured blue-grey wall backdrop. Freddy Persson photographed the campaign, with fashion styling by Zara Zachrisson.

Style

Editorial, Vertical, Warm, Retro

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Crimson (50%)
Beige (30%)
Pure White (20%)

Background

Textured Backdrop

Context

Advertising Campaign, Lookbook