INNOCEAN Worldwide, Agency / Creative,
Associated creatives
Tags
Description
This animated video project titled Gaitor, created for Hyundai by Studio AKA, features whimsical and humorous illustrated scenes set against flat colored backgrounds. The animation showcases a series of absurd comedic scenarios including a small dentist examining an enormous alligator and an elevator packed to capacity with mariachi players. The flat vector graphic style employs vibrant pastel and saturated tones with minimal shading and clean graphic lines. Produced in collaboration with Innocean Worldwide, the work combines playful character animation with deadpan typographic questions.
Style
Artistic, Humorous, Horizontal, Minimalist
Techniques
Animation, Vector
Industries
Mass Market Automotive
Context
Brand Film / Corporate Video