BrandFWRD
ProjectFall 2024 Ad Campaign

FWRD Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image for FWRD's Fall 2024 ad campaign features a black-and-white portrait of model Kendall Jenner displayed on a stacked array of vintage studio monitors. The composition focuses tightly on the cathode-ray screen displaying her face with visible scanlines and grain. A scattering of dark cables rests on the floor around the hardware setup against a neutral backdrop. Sonia Szóstak photographed the campaign, styled by Malina Joseph Gilchrist with hair by Tamas Tuzes and set design by James Rene.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Pure White (40%)
Background
White Seamless
Context
Advertising Campaign

