Brand
ProjectFursac S/S 2025 Campaign

Arthur Méjean,
Associated creatives
Tags
Description
This campaign image for the Fursac Spring/Summer 2025 collection features two models posing against a stark white studio background. A female model stands slightly forward in a white tank top with arms crossed, holding a blue towel, while a male model stands behind her wearing a dark long-sleeve top. To their side, a tall black surfboard with a checkered pattern and circular graphic leans vertically. The lighting is clean and direct, highlighting the textures of the apparel and the accessories. The project was designed under the creative direction of Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs, with photography by Kyle Weeks and styling by Jay Massacret.

