Brand
ProjectFruit Fusion Hilary Duff
Yard NYC,
Associated creatives
Tags
Description
Hilary Duff stars in the Fruit Fusion campaign for Bath & Body Works, created with agency Yard NYC. The video features Duff performing under streams of water while wearing a white tank top and shorts. Dramatic backlighting highlights the splashing water droplets and wet hair. Close-up shots capture her expressions and singing throughout the sequence.
Style
Vertical, Cinematic, Clean
Industries
Fragrance
Color
Pure White (80%)
Background
White Seamless
Context
Advertising Campaign