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Brand
Frito-Lay
Project2024 NFL Playoffs

Frito-Lay 2024 NFL Playoffs 2024

Associated creatives

JSM Music
JSM MusicMusic / Sound

Tags

two men sitting on sofatwo menmen sitting on sofarob gronkowskimarshawn lynchfootball player eating chipsfootball playereating chipslays potato chipsdoritos corn chips

Description

This commercial spot for Frito-Lay's 2024 NFL Playoffs campaign features former NFL stars Rob Gronkowski and Marshawn Lynch relaxing on a living room sofa. The spot cuts between the athletes enjoying potato chips and corn chips while watching football and comedic bursts of celebratory confetti raining down indoors. Additional scenes show everyday football fans in a car sharing snacks and experiencing similar celebratory moments. The warm interior lighting and casual home setting emphasize camaraderie and game-day snacking.