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  • ·Frida Karlsson in Adidas Lunar Luxe Collab Tracksuit
BrandAdidas
ProjectLunar Luxe Collab
Frida Karlsson wearing a purple Adidas tracksuit standing next to a futuristic rover wheel on an outdoor concrete lot.

Adidas Lunar Luxe Collab 2025

Associated creatives

Julien Boudet
Julien BoudetPhotographer
Frida Karlsson
Frida KarlssonTalent

Tags

frida karlssonwoman in purple tracksuitwoman in tracksuitpurple tracksuitpurple sweatpantsadidas tracksuitcropped half zip pulloverhalf zip pulloverwide leg sweatpants

Description

Frida Karlsson poses in a monochromatic deep purple Adidas tracksuit consisting of a cropped half-zip pullover and relaxed wide-leg track pants. Photographed by Julien Boudet for the Adidas Lunar Luxe Collab, the composition positions the talent standing outdoors on concrete alongside a futuristic, oversized rover wheel prop. Bright natural daylight creates crisp shadows against a two-tone wall backdrop of maroon panels and weathered concrete.

Style

Editorial, Vertical

Techniques

Natural light

Industries

Sportswear

Color

Violet (80%)

Context

Advertising Campaign