FranklinTill Brand Identity 2018

Description

An overhead flat lay photograph showcases a brand identity project for FranklinTill featuring various grey stationery cards arranged on a clean white surface. The composition includes overlapping paper goods with debossed or inlaid rectangular colour blocks in vibrant shades like yellow, pink, blue, and burgundy, displaying subtle typography. Soft natural light falls across the arrangement, highlighting the tactile grain of the paper stock. A fold of textured light grey fabric rests in the upper left corner of the frame, adding depth to the minimal setup. The overall aesthetic is clean, modern, and disciplined.

Style

Artistic, Vertical, Clean, Minimalist

Techniques

Typography, Natural light

Color

Background

White Seamless

Context

Advertising Campaign, Website / Web