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  • ·Frankie Rayder in Alex Perry F/W 2026 Campaign
Model Frankie Rayder wearing a backless purple halter gown against a pale backdrop in the Alex Perry F/W 2026 campaign.

Various Campaigns Alex Perry F/W 2026 Campaign 2026

Associated creatives

Tags

Description

Model Frankie Rayder poses in a deep purple backless halter dress for the Alex Perry Fall/Winter 2026 advertising campaign, photographed by Trevor Stones with hair styling by Sophie Roberts. The design features a plunging draped neckline and gathered jersey fabric around the hips. Rayder is captured from a side profile gazing toward the lens against a clean, neutral white studio backdrop with the brand name Alex Perry printed in white lettering.

Style

Vertical, Commercial, Sensual, Clean, Minimalist

Techniques

Soft Light

Industries

Designer Fashion

Color

Violet (100%)

Background

White Seamless, House

Context

Advertising Campaign