BrandFRAME
ProjectSpring 2024 Ad Campaign
Erik Torstensson, Creative Director,
Associated creatives
Tags
Description
A model is photographed lying down on crisp white bed sheets in a relaxed, intimate pose. She is wearing a pair of blue denim jeans folded over her torso to serve as a strapless top. The brand label FRAME is visible on the denim fabric. The lighting is bright and direct, typical of a high-end fashion campaign. Her dark hair is loose, and she looks directly toward the camera with a neutral expression. The composition is clean, emphasizing the contrast between the rough denim texture and the smooth, white background bedding.
Style
Editorial, Lifestyle, Commercial
Techniques
Natural light
Industries
Luxury Fashion Houses