Wieden+Kennedy London, Agency / Creative,

Description

This commercial video for Ford titled On the Prowl showcases the yellow Ford Puma Gen-E electric vehicle navigating nocturnal urban environments. The sequence cuts between atmospheric night street scenes, close-ups of a tabby cat reflecting headlights, and dynamic shots of the car in motion. Interior dashboard shots highlight modern digital displays and branding. The spot was created by agency Wieden+Kennedy London and Ford UK, with production by Anonymous Content and post-production by Untold Studios, 1920 VFX, and The Assembly Rooms.