ProjectBrand Identity

Brand Identity 2023
Associated creatives
Tags
Description
An off-white canvas tote bag rests on a slatted green wooden park bench in an outdoor setting. The bag features dark green shoulder straps and an illustrative graphic on the front showing a stylized yellow flower with sunglasses and an orange tongue, accompanied by pink and green botanical elements and the brand name Flor & Fjære printed near the top. The lighting casts soft shadows across the scene, highlighting the texture of the fabric and the wooden slats of the bench.
Style
Vertical, Commercial, Earthy, Raw
Color
Cream (60%)
Forest Green (40%)
Background
Park
Context
Advertising Campaign