DDB Mudra Group, Agency / Creative,

Description

This commercial video for the Flipkart Pongal Showcase project, created with DDB Mudra Group, blends animated illustrations of rural landscapes with live-action footage of Chennai streets, bustling markets, and commuters. The video highlights bus shelter promotional installations featuring branded signage and scent diffusion units. The sequence incorporates vibrant cultural visuals, traditional market stalls, and urban transit scenes with dynamic editing and warm colour grading.

Style

Horizontal, Commercial, Moody, Warm

Techniques

VFX / visual effects

Industries

E-commerce Platforms

Color

Background

Street

Context

TVC / TV Commercial