Brand
ProjectSpring 2025 Ad Campaign

Thom Walker,
Associated creatives
Tags
Description
This vertical advertising image for the Ferragamo Spring 2025 campaign features a close-up shot of model Liu Wen's legs wearing pale pointed-toe flats secured with long, crisscrossing pink satin ribbons tied up the calves. The composition focuses on the footwear against a textured, neutral mottled background. Bold white sans-serif text is overlaid at the top and bottom of the frame, reading FIRENZE and FERRAGAMO. The lighting is bright and even, highlighting the smooth texture of the leather shoes and the soft sheen of the satin ribbons.






