BrandSquare
ProjectBigger Business
Feels Like Home, Production,
Associated creatives
Tags
Description
The commercial uses a colorful, illustrative style. It depicts a woman in a blue-and-white dress standing in an empty restaurant, "Bon Bon Bistro," using a Square device. Later, a man in a blue beanie manages a shoe store using Square on a laptop. Shoes are displayed in a grid of pink-lit displays. A laptop screen shows the shoe, listed at $229. After purchase, a "SOLD" tag appears in a display case. A woman in a hard hat uses a tablet displaying "Rational Contractors" with $42,000 in revenue. The lighting is bright and even throughout, and the camera work uses crisp, medium shots to highlight the ease of use.
