Fedrigoni Brand Identity 2018

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This top-down flat lay composition showcases stacks of white paper reams featuring intricate blind embossing. Large typographic numbers and dense blocks of smaller text are pressed into the textured paper surface, creating a subtle interplay of light and shadow. The paper stacks are arranged neatly against a muted grey background. The clean lighting accentuates the tactile quality of the heavy paper stock. This graphic design project was created for Fedrigoni.