Febreze Roommates 2024

About

This advertising campaign video for Febreze titled Roommates features a Black man in his 20s or 30s demonstrating how he keeps his living space clean and fresh. Wearing a light blue button-down shirt over a striped t-shirt and khaki trousers with a dish towel over his shoulder, he smiles while spraying Febreze fabric refresher on various household items including a sofa, a pouf, and shoes. The interior scene is set in a modern, warmly lit apartment living room with an open kitchen counter, wooden floors, a yellow sofa, and a bookcase. The commercial captures a lighthearted and relatable domestic moment before revealing a roommate wearing a VR headset on the couch.