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Brand
Fear of God
Project'Loungewear' 2023 Ad Campaign
Model draped in a cream blanket seated against a neutral studio background for Fear of God Loungewear campaign

Fear of God 'Loungewear' 2023 Ad Campaign 2023

Associated creatives

Jerry Lorenzo
Jerry LorenzoFear of God Creative Director
Luis Alberto Rodriguez
Luis Alberto RodriguezPhotographer
Lane Stewart
Lane StewartVideographer
Adrian Buffalo
Adrian BuffaloArt Director
Kayla Santacruz
Kayla SantacruzExecutive Producer
Joan Smalls
Joan SmallsModels
Anok Yai
Anok YaiModels
Annemary Aderibigbe
Annemary AderibigbeModels
and America Gonzalez
and America GonzalezModels
Carlos Nazario
Carlos NazarioStylist
Jawara
JawaraHair
Yadim
YadimMakeup

Tags

woman seated wrapped in blanketwoman wrapped in blanketseated womanwoman in cream blanketcream blanketblanket

Description

This portrait from the Fear of God 2023 Loungewear ad campaign features a model seated and draped in a soft cream blanket against a muted grey studio backdrop. Photographed by Luis Alberto Rodriguez with art direction by Adrian Buffalo and styling by Carlos Nazario, the image highlights minimalist luxury textures. The composition employs a vertical framing with soft, directional studio lighting that accentuates the fabric's tactile quality.

Style

Editorial, Vertical, Desaturated, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Cream (100%)

Background

Grey Seamless

Context

Advertising Campaign