Kai Isaiah Jamal, Model,

Description

This portrait from the Fear of God Essentials Summer 2024 Core Collection ad campaign features a male model styled in contemporary streetwear. He wears a dark puffer jacket over a layered white t-shirt and loose black trousers, captured from a low angle against a textured concrete wall. The campaign was creative directed by Jerry Lorenzo, with art direction by Carlos Nazario, photography by Maria and Louise Thornfeldt, and styling by Veneda Carter. The low-angle composition highlights the volume of the outerwear and relaxed tailoring characteristic of the collection.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Streetwear

Color

Background

Concrete Texture

Context

Advertising Campaign